PhotoFolio was founded in 2008 by Rob Haggart who had spent the previous 8 years as the Director of Photography for Men’s Journal and Outside Magazine. When hiring photographers to shoot for those magazines he looked at thousands and thousands of websites and over the years developed a list of user friendly features that would become the foundation of PhotoFolio.
Several of the top commercial and editorial photographers in the industry became our very first customers and have helped guide PhotoFolio to develop features that can only be found here. As we’ve grown from a handful to thousands of professional photographers using our software we’ve listened to their needs the entire way.
We come from the client perspective and our goal is to build sites that they find enjoyable to use and easy to operate. Along the way we’ve incorporated features photographers needed to make a strong impression. Our software has been perfected over the years by listening to both the user and the owner of the website.
Websites should be easy to operate and feature rich without fuss. We started by inventing the only customizable template in the industry and we went on to quickly pioneer new features for our users first. Our high profile customers forced us to become relentless with the details and polish. Their clients wanted simplicity and ease of use. This is our lifelong pursuit. We stay at the cutting edge with constant feature releases, we dig into the details and polish, then simplify so your clients keep coming back.
Prior to founding PhotoFolio, Rob was the Director of Photography for Men’s Journal and Outside Magazine. He created PhotoFolio from the clients point of view.
Kent leads the development and design of PhotoFolio. His blood and sweat is in the code and pixels of our website, which sounds icky, but think of a blacksmith and you get the picture. He hammers and bends the code into shape.
Erik is a serial developer who created the first version of our software and many tools we use behind the scenes. He’s always got something cooking.
Sven is head of Sales and Marketing at Photo Folio.
Jeff is working with Kent on improving and refining Design X. He is learning how to pound code and pixels into shape.
Charlie handles technical support and billing for our websites. He can look under the hood if necessary. Support tickets go to him, Matt or Jon.
Matt is a customer service Ninja. Everyone should have one of these.
Jon is a customer support ninja now too.
There are three-pricing options for your PhotoFolio subscription.
1. $1,000 one time setup + $17/month ( includes hosting, maintenance, upgrades and support)
2. $1,000 set-up in 4 monthly installments of $250 + $17/month (includes hosting, maintenance, upgrades and support)
3. $34/Month, no setup fee (includes hosting, maintenance, upgrades and support) All these options are equal at 5 years. Paying the $1,000 up front is the best option for customers that know they are going to have a PhotoFolio website for 5 or more years as the monthly cost of ownership is half-price from year 5 and beyond.
All three of the options provide you complete access to the PhotoFolio DesignX platform, which is the most awarded website software in the world.
*Yes, we know you can buy a website for $9 a month. This is not a $9 website. We have features that can only be found here and we are invested in your success, not the success of investors (that’s why they cost $9). Let us prove it to you.
**Once you subscribe we guarantee that your monthly rate will not increase during your subscription to a PhotoFolio. In addition, we won’t ask you to pay more for future upgrades or new versions. We make frequent updates and add new features regularly and those all flow your way at no cost. Once you are in the PhotoFolio family the benefits keep on coming.
No. The hosting of your site is month-to-month service. You can cancel at any time. In order to receive a refund of the onetime fee cancel within 31 days of purchase.
Yes. We offer subsequent (2nd, 3rd, 4th…) site purchases at $500 plus $17/month each. After you purchase your first site with us you can take advantage of this whenever you like. Simply submit a support ticket with your request and they will send you a payment link.
First step is to create a FREE 14-day demo. Once you signup we will email you information on how to login and get started designing your site. We will also include a unique url link to subscribe to your website. Once you signup for the demo, you can subscribe anytime (You don’t need to wait for the 14 day trial to end) using the link. Simply select the subscription you would like to purchase. We will then send you an email with instructions on how to make your new website live.
Yes, we have just released a brand new feature called “Designs” which is our version of templates, but unlike traditional templates, which are inherently restrictive, these designs can be fully customized without limitation. The “designs” provide instant access to pre-constructed sites that mirror much of the layout and functionality of some of our more popular websites. Currently, there are 6 pre-built designs including layouts with a top, bottom and left/right menus.
To get an idea of the variety of websites created using our DesignX platform, we invite you to take a look at “Our Clients” section of the website. These sites were all created using our patent pending software.
The trial is intended to give you an opportunity to test-drive the software and experience the power of the DesignX platform. It is recommended that trial users watch the DesignX manual (designxmanual.com) to get a feel for how best to start using their demo site. Your trial gives you full access to our program and any work you do to the demo site will be saved and moved to your active account if you subscribe at the end of the trial. We recommend that you use some of your own images into the trial so you can see the ease of importing and also see how good your images look when using the PhotoFolio program.
You have 3 options for print sales and licensing:
1. We have an inquiry button that can be added to all images and video which allows people to contact you directly about licensing and print sales (bespoke sales).
2. We have integrated FotoMoto into the site which allows you to setup a store and makes sales directly on the website.
3. You can easily link off our APF site to many of the e-commerce companies in the world and even embed a search box on a text page for convenience.
We recommend namesecure.com, mydomain.com and networksolutions.com for purchasing domain names (Note: you can use any service you like for this). We do not provide domain registration, but do provide hosting and connection to email, so make sure you only register a domain name with them.
Yes, in fact the site is always live we just keep it on a temporary url that cannot be searched until you are ready to make it live on your own url. You can change anything you want at any time.
They are very friendly, in fact. Our team has expertise in optimizing websites for search engines. Here are just a few features that ensure your site will be visible and well-ranked:
1. Easily control your site’s browser title, description and meta information.
2. We use best-practices for embedding content, ensuring search engines crawl your pages.
3. Every site is built in HTML with search engine-friendly URLs and properly tagged images.
4. We can optionally install a WordPress blog, which search engines love..
5. All sites can easily be connected to social media (twitter, facebook, linkedin, instagram, etc.) which is powerful for SEO
Of course you can, typography is very important to us and our clients. You will need to provide the font in in .ttf (or .otf) and .woff formats for embedding. We have also hand selected 36 of the best google fonts that are pre-installed with all sites.
We provide free upgrades to your site for life, for free. In fact, we are the first in the industry to create an update button in the admin of your site, so new features can be added by you anytime they are available. We try to release new stuff every 1 – 3 months.
We can connect your website to Gmail for business (Google Apps) or you can use email from a domain registrar like network solutions who generally offer it cheaper than google apps.
We do not directly provide email because email is mission critical for businesses and doing it right is actually quite difficult. I would be very hesitant to use email from a company that doesn’t specialize in it, because there’s a huge difference between sending email and delivering email. Deliverability means your email lands in the inbox. You’d be surprised at how many emails don’t make it to their destination if not handled correctly. Don’t make this mistake with your business. Work with a company like Google that are experts in email deliverability.
As a convenience, we are happy to integrate your existing blog, from providers such as WordPress or Tumblr, onto your PhotoFolio website. The blog will be installed on the domain but not inside the site. You have to add your own theme and plugins and be responsible for managing the blog externally.
Yes, you can create unlimited password protected galleries that can only be accessed by viewers that have been provided with a password.
Yes, many of our website owners use the full FTP that comes with their site and the 17GB of storage to transfer files to clients. You use any FTP client (transmit, cyberduck, filezilla) to upload files or Lightroom galleries then simply send your clients a link. This is how the pros do it.
Absolutely, and we keep a copy of all the sites in a secure location on tape (double redundant). We perform backups every single night.
For Sales Questions
please reach out to Sven Brunso:
To Speak with Rob Haggart the CEO of PhotoFolio, try one of these:
1308 Monterey St, Suite 240
San Luis Obispo, CA 93401